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Digital Archive Ontario

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Rob Harris, 34-year-old general product manager for Canadian Appliance Manufacturing Ltd., says 335,000 or almost 10 per cent of Canadian homes will contain microwave ovens by the end of this year. Industry analysts say this should rise to 980,000 or 12.7 per cent by 1982. That's level of market penetration has almost been reached in the United States and has brought with it whole new range of food packaging and cookbooks aimed at microwave user. Open in full size

Rob Harris, 34-year-old general product manager for Canadian Appliance Manufacturing Ltd., says 335,000 or almost 10 per cent of Canadian homes will contain microwave ovens by the end of this year. Industry analysts say this should rise to 980,000 or 12.7 per cent by 1982. That's level of market penetration has almost been reached in the United States and has brought with it whole new range of food packaging and cookbooks aimed at microwave user.

Picture, 1978, English

Rob Harris, 34-year-old general product manager for Canadian Appliance Manufacturing Ltd., says 335,000 or almost 10 per cent of Canadian homes will contain microwave ovens by the end of this year. Industry analysts say this should rise to 980,000 or 12.7 per cent by 1982. That's level of market penetration has almost been reached in the United States and has brought with it whole new range of food packaging and cookbooks aimed at microwave user.

Picture, 1978, English

Rights and Licenses

Toronto Star License

Provenance

From the Toronto Star Archives

File Location:

Collective Biography - Men - Harris, Harrison, M - Z

Branch

Toronto Reference Library

Location

Baldwin Collection

Branch

Toronto Reference Library

Location

Toronto Star Photo Archive

Call Number / Accession Number

tspa_0128209f