Book cover of Built-in social : essential social marketing practices for every small business

Built-in social : essential social marketing practices for every small business

Korhan, Jeff, 1957-

2013, eBook , 1 online resource

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3035102

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Subjects
Subjects
- Small business.
- Social marketing.

Details

Full Bibliographic Record
Publication information:	Hoboken : Wiley, 2013.
ISBN:	9781118631799 (electronic bk.)
ISBN:	9781118631898 (electronic bk.)
Language:	English
Record ID:	3035102
Format:	eBook
Physical description:	1 online resource
Date acquired:	September 30, 2013
More creator details:	Jeff Korhan.
General note:	Electronic book.
General note:	Includes index.
Contents note:	Preface -- Introduction -- Attraction : your essential content marketing strategy -- How the social web works -- Designing your business around social -- Every business is now a media company -- Engagement : social networking and marketing -- Communities are the new markets.
Contributor:	OverDrive, Inc.
Electronic access:	Click here to access
Electronic access:	Click here to access excerpt
Access URL:	https://samples.overdrive.com/built-in-social?.epub-sample.overdrive.com